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Publicat 11 August 2020

Digital Communication Executive

Compania:
Philip Morris Sales&Marketing SRL  VIP 
Oraș:
Chișinău
Tipul locului de muncă:
Full-time
Beneficii:

Descrierea poziției vacante

You will be part of the Digital team responsible for the development and implementation of local digital communication strategy and programs that deliver the best-in-class, coherent, omnichannel experience to our adult consumers. We need your talent on board!

As a Digital Communication Executive, you will be:

  • developing digital communication strategies and overseeing their implementation, namely managing content for digital channels and consumer communication (email, SMS, Viber, website content) from brief to execution
  • managing search engine optimization and providing a content strategy to drive people to the website
  • build direct 1-2-1 communication campaigns to inform adult customers about available services and provide hypercare via different digital channels
  • develop a testing framework to further optimize our communication channel mix & frequency
  • manage the volume and coherency of campaigns from customer perspective
  • be taking part and leading chosen digital communication projects, such as segmentation, marketing automation scoring, etc.
  • analyze available data and provide actionable insights for the team
  • cooperate closely with internal and external stakeholders and agencies, work with other members of the communications and marketing team, to produce fully integrated omnichannel campaigns

 WE ARE LOOKING TO RECRUIT A TEAM PLAYER WITH:

  • good understanding of all aspects of digital communications

(preferably 2+ years of experience in content marketing, digital communication setup and optimization)

  • hands-on experience in direct marketing (email, sms, Viber)
  • ability to design logical multi-channel campaign flows (with business and technology in mind)
  • knowledge about the customer journey, lifecycle, and value management
  • ability to challenge the status quo and take ownership for results
  • attention to detail, project management skills and experience in a fast-pace environment
  • English with a professional proficiency – it’s our everyday working tool. Russian and Romanian – fluent.

 

 

 

 

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